NEWS RELEASE
For Release: April 14, 2009
OMT’s iMediaTouch now supports the Traffic Reconciliation ID for WideOrbit’s Traffic System
Winnipeg, Manitoba – OMT Inc. (TSXV: OMT): - OMT has a long history of partnering with other selected vendors who also support the radio broadcast industry with innovative products and features. In so doing OMT responds to new technologies, accelerates feature introduction, and supports our client’s specific applications and integration opportunities.
Through collaboration with WideOrbit, OMT iMediaTouch introduced the ability to ingest and output the Traffic Reconciliation ID numbers. The iMediaTouch On Air system can allow traffic systems to properly track your commercial spots as they have played, adding enhanced support for traffic software such as WideOrbit and others that use a 5-6 digit reconciliation number. WideOrbit has also developed the ability to automatically reconcile their traffic logs using iMediaTouch’s “As Run” log.
“This new enhancement fully automates the ability to ensure the log ran as scheduled, freeing up traffic department staff to handle more valuable activities,” stated Kevin Kowal, OMT’s Quality Assurance Manager. “Users can automatically import the iMediaTouch “as run” log back into WideOrbit to reconcile the traffic log and therefore bill accordingly. We appreciate WideOrbit working closely with us on this project to ensure a much more efficient & effective user experience for our mutual clients.”
The added functionality is already utilized by a number of iMediaTouch clients and is available to all Version 2.0 and Version 3.0 iMediaTouch customers at no added charge.
About WideOrbit
WideOrbit (www.wideorbit.com) is the leading provider of business management software for Media companies. WideOrbit provides innovative, proven solutions for managing the business of broadcast and cable operations – from proposal to order, scheduling to billing and aging. WideOrbit has been helping clients since 1999, delivering high ROI, greater efficiencies and revenue optimization. WideOrbit is used by more than 1300 television, radio and cable stations and networks around the globe, managing more than $12 billion in advertising revenue. WideOrbit’s clients include: NBC, Telemundo, Hearst-Argyle Television, Gannett, Meredith Corporation, Madison Square Garden, Tribune, Scripps Television Group, and Qualcomm/MediaFlo. WideOrbit is headquartered in San Francisco, with offices in Seattle, Denver, London and New Delhi.
About OMT and iMediaTouch
OMT Inc. (OMT) is a technology solutions and content provider to the broadcast, entertainment and retail industries across North America and Internationally. iMediaTouch is OMT’s flagship product suite of audio content management and digital delivery software for commercial and non-commercial broadcast radio applications. OMT’s iMediaTouch Radio Automation software and radio’s #1 selling digital logger,
iMediaLogger are installed worldwide in individual stations, station groups and some of the largest broadcast and audio delivery services to distribute audio content heard by millions of people worldwide through television, radio, satellite, cable and internet broadcasts. To learn more about our Company, products and services, visit www.omt.net or www.imediatouch.com
The TSX Venture Exchange has not reviewed or approved the contents of this press release.
Media Contact:
Jackie Tetlock
OMT Technologies
Ph.204-786-3994 ext.208
Fax. 204-783-5805
jtetlock@imediatouch.com
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